{"id":9346,"date":"2020-05-05T20:47:00","date_gmt":"2020-05-06T02:47:00","guid":{"rendered":"https:\/\/www.westaf.org\/?p=9346"},"modified":"2024-07-31T07:36:36","modified_gmt":"2024-07-31T14:36:36","slug":"bi-weekly-recap-may-4-2020","status":"publish","type":"post","link":"https:\/\/staging.wearecreativewest.org\/es\/bi-weekly-recap-may-4-2020\/","title":{"rendered":"Resumen quincenal: 4 de mayo de 2020"},"content":{"rendered":"

Hola de nuevo a la Junta Directiva de WESTAF:<\/span><\/p>\n

En las \u00faltimas semanas se han producido algunos avances importantes en WESTAF, as\u00ed que gracias por dedicarle a esta publicaci\u00f3n quincenal una atenci\u00f3n especial. Esta actualizaci\u00f3n es un poco larga (lo siento), pero hay cosas geniales, \u00a1te lo prometo!<\/span><\/p>\n

Los miembros altamente capacitados del equipo WESTAF contin\u00faan administrando eficazmente el trabajo de la organizaci\u00f3n de manera virtual. El Equipo de recursos de liderazgo (LRT) contin\u00faa con un registro matutino diario de 30 minutos para compartir lo que est\u00e1 en marcha en cada departamento de WESTAF. Los equipos comerciales y de proyectos individuales se re\u00fanen con frecuencia y de manera virtual, al igual que las personas con reuniones individuales. Herramientas como Slack, Zoom y G Suite contin\u00faan sustituyendo los escritorios, las reuniones en persona y las salas de conferencias. Si bien estamos f\u00edsicamente separados, hemos podido mantener una comunicaci\u00f3n cercana y una tendencia impresionante a la acci\u00f3n impulsa incansablemente los proyectos, programas y negocios. A continuaci\u00f3n, se actualiza m\u00e1s sobre el estado actual de nuestro programa de trabajo desde casa, as\u00ed como el primer atisbo de un plan de regreso a la oficina. Aqu\u00ed vamos:<\/span><\/p>\n

PLAN DE TRABAJO REMOTO Y REGRESO A LA OFICINA<\/span><\/h1>\n

You may recall that our current WESTAF Working-from-Home (WFH) directive lasted until Thursday, April 30. As that date approached, we determined that the health and safety of the team would continue to be our number one priority. One important source of information for us is the State of Colorado, and Governor Polis recently announced the Safer-at-Home<\/a> program. This Level 2 phase is intended to incrementally reopen Colorado after the Level 1 Stay-at-Home order was lifted on Sunday, April 26. At WESTAF, we\u2019re developing our own Back-to-the-Office plan with these directives in mind. We are developing this plan on the premise that staying at home as much as possible in these first Safer-at-Home days keeps us healthy and also contributes to the overall public good. We are also fortunate to be a company that is able to work from home relatively efficiently. For these reasons, we extended all current WESTAF WFH protocols for an additional two weeks, until Friday, May 17<\/strong>. We have begun work on a Return-to-the-Office plan, and we will start reviewing on a weekly basis the possibility of returning to our physical office space. We\u2019ll do this with a close eye on all of the available data and only if it indicates a promising, steady and consistent decline in new cases over time. Our situation does not require us to be early pioneers in this effort, or to return hesitant WESTAFers to our physical office space. Our Back-to-the-Office planning kicked off with two detailed staff surveys (one for all staffers and one for supervisors) that went out this week to develop a clearer sense of our collective appetite around a return to the office. Our in-development plan may include voluntarily phasing in team members, developing alternate day in-office schedules, maintaining social distancing, and requiring masks, hand washing and other safety measures in our workplace for an extended period.<\/span><\/p>\n

RESPUESTA DE WESTAF AL COVID-19<\/span><\/strong><\/h1>\n

WESTAF continues to revise the COVID-19 Update<\/a> y Recursos<\/a> web pages on our website, and a presentation\/resource<\/a> that provides deeper insights is also being revised on a weekly basis and continues to be shared with arts service organizations and arts funders in the West and nationally as we discuss ways to provide relief to the field. Hundreds of responses have been received for the WESTAF COVID-19 Arts Impact Survey, and this report<\/a> analyzes the initial survey findings. The survey closed on May 1 and full findings will be released later that month.<\/p>\n

WESTAF CARES \u2014 FONDO DE AYUDA PARA ORGANIZACIONES<\/span><\/h1>\n

As previously shared, WESTAF has been working closely with the Arts Endowment as well as our sister RAOs on the development and implementation of a COVID-19 relief program for arts organizations in the western states. Led by Chrissy Deal and David Holland, and with input from key stakeholders, including the WESTAF Executive Committee as well as our western states arts agencies, we\u2019re pleased to say that the program will begin accepting applications this Wednesday, May 6. Not that it\u2019s a competition (it isn\u2019t, of course), but it\u2019s worth mentioning that we will be the first RAO to launch our CARES relief program, thanks to our team’s dedicated and driven efforts to get this program set up. The application, panelist review, grantee notification, agreement execution and funds disbursement process will happen between now and mid-July. Here\u2019s a rough draft<\/a> of the press release scheduled to go out this week, for more information.\"\"<\/span><\/p>\n

WESTAF CARES \u2014 COMUNIDAD DE LAS ISLAS MARIANAS DEL NORTE<\/span><\/h1>\n

El Arts Endowment le ha pedido a WESTAF (\u00a1y hemos aceptado!) que tambi\u00e9n administre los fondos de la Ley CARES para organizaciones art\u00edsticas sin fines de lucro en las Islas Marianas del Norte porque su agencia de artes, el Consejo de Artes y Cultura de la Commonwealth (CCAC), no puede cumplir adecuadamente con este prop\u00f3sito debido a las dificultades precipitadas por COVID-19. Nos comunicamos por tel\u00e9fono con Parker Yobei, director ejecutivo del CCAC, la semana pasada y esbozamos un proceso de solicitud que se ajustar\u00e1 lo m\u00e1s posible a nuestro programa principal WESTAF CARES, aunque el tiempo y el proceso de panelistas pueden diferir. Esperamos que alrededor de ocho organizaciones elegibles en las Islas Marianas del Norte presenten su solicitud.<\/p>\n

FONDO DE RESILIENCIA ART\u00cdSTICA REGIONAL DE MELLON (*CONFIDENCIAL*)<\/span><\/h1>\n

For the past month, the six Regional Arts Organization (RAO) executive directors have been in touch with the Mellon Foundation, which has been interested in developing a relief and recovery fund for national arts organizations, utilizing the RAOs as a national network for this process. As you might know, Mellon has already committed significant funds to both a New York-based and a national relief fund for artists. This past Friday, we had a final meeting about this possibility, and I am very excited to report that the Mellon Regional Arts Resilience Fund will be a $10MM fund, apportioned between the six RAOs in a similar method to Arts Endowment funding, so it\u2019s likely that WESTAF will receive around $2MM for redistribution to arts organizations in the western states. Rather than an open call for funding like WESTAF CARES, the consensus among Mellon and the RAOs seems to be to work with individual SAAs in each state to put forward recommendations based on eligibility criteria that would include a balance of urban vs. rural orgs, equity and a focus on marginalized communities, survivability of orgs, etc. They are mindful that each RAO will have an independent administrative process based on capacity, timing of CARES disbursement and some other factors, but that we\u2019re together in philosophical unity and conceptual alignment. Mellon had originally expressed an interest in a 25% regional match, but upon further conversations, its interest is more about providing RAOs with an incentive to help raise more dollars regionally using the Mellon imprimatur, rather than as a hard requirement or obligation. Over the next week, RAOs will be working together to craft a concept paper to present to Mellon, which will present that for final approval at a June 3 Mellon Foundation board of trustees meeting, with funds disbursed to RAOs not long after. This will be the first time that WESTAF has ever worked with the Mellon Foundation. The funds will provide further welcome relief and recovery assistance to arts organizations in western states and will also open up the possibility for additional fundraising for ongoing regional recovery funds. Because we\u2019re still developing this program, I am asking that you please keep the news of this new program especially confidential until you receive a notification that it\u2019s public \u2014 thanks!<\/strong><\/p>\n

LISTA DE VITALIDAD CREATIVA<\/span><\/h1>\n

This week, CVSuite released its first Creative Vitality List \u2014 The 30 Most Creative Small Cities in America<\/a> We worked with destination marketers in each city on the list, and provided them with social media kits to give the list some traction. We were really pleased with this launch. You can read the complete press release here<\/a>. I am particularly excited about this project because it gets us a major step closer to a WESTAF strategic goal \u2014 telling stories about the projects, people and places that manifest every single day through our data, policy, technology and advocacy work. The Creative Vitality List project also looks really good \u2014 good information, nice design, interesting pictures and a bold social media thumbnail finish that sets the bar high for future communications efforts similar to this. In a future biweekly, we\u2019ll get you some hard data on how this campaign performed on social media, but we immediately saw some great share-outs from Boulder, Missoula, Santa Fe, Iowa City and other cities on the list, as well as super-strong open rates on the email campaign. We expect to release 3-4 new lists like this per year \u2014 each giving a voice to and taking us to places that our CVSuite data represent. Leah Horn, Kelly Ernst, Ben Casalino and Sam Ortega among others did a great job here, and we\u2019re excited about the future of this program!\"\"<\/span><\/p>\n

Tour Oeste<\/span><\/h1>\n

With the advent of COVID-19, Chrissy Deal, Lani Morris and Madalena Salazar have worked diligently to review and refine our existing TourWest program<\/a> \u2014 extending both the application deadline date until May 1, as well as extending the grant\u2019s performance period to December 31, 2020. Seyan Lucero, who owned this project in previous years, has also lent her valuable advice and expertise to making sure this goes as smoothly as possible. This past Friday, May 1 was the deadline for TourWest applications and the total number of applications to the program has been on par with previous years. Kudos to this team for modifying this program in light of COVID-19 and for keeping it on the rails, even while prepping the WESTAF CARES program simultaneously!<\/p>\n

REUNI\u00d3N DE LA RED DE DEFENSA DE LAS ARTES OCCIDENTALES<\/span><\/h1>\n

WESTAF ha invertido durante alg\u00fan tiempo en iniciativas de defensa de las artes a nivel estatal y federal y, el 24 de abril, convoc\u00f3 a l\u00edderes de organizaciones de defensa de las artes de toda la regi\u00f3n para una reuni\u00f3n de la Red de Defensa de las Artes del Oeste a trav\u00e9s de Zoom. WESTAF ha estado considerando reunir a defensores de las artes de toda la regi\u00f3n durante alg\u00fan tiempo, ya que esta red beneficia formalmente a los l\u00edderes de defensa de las artes estatales en su respuesta a las necesidades apremiantes del presente y la mirada hacia el futuro. En las pr\u00f3ximas semanas se publicar\u00e1 un informe m\u00e1s completo, pero David Holland hizo un gran trabajo convocando y moderando a un grupo que representa a casi todos nuestros estados del oeste, y hubo buenos comentarios, compa\u00f1erismo y entusiasmo generalizado por seguir convocando a este grupo para centrarse en cuestiones de defensa espec\u00edficas de los estados del oeste.<\/p>\n

HORA FELIZ DEL ENTRENADOR\/EQUIPO<\/span><\/h1>\n

I\u2019ve mentioned Val Atkin of Well Street Consulting<\/a> before in previous biweeklies, and she was instrumental in helping us to launch our strategic planning process in May 2019. Val was able to drop in during a WESTAF Zoom Happy Hour last Friday, April 24 and provide some good coaching and pointers around physical, emotional and mental resilience during the time of coronavirus. The LRT will also be spending more time with Val between May and September in five 90-minute sessions that will consider topics like awareness, trust, leadership, trust and productive conflict. It\u2019s important to continue with our professional development efforts \u2014 perhaps more important than ever \u2014 during this challenging time. Thanks also to Tamara for joining us on the call \u2014 it was truly great for the whole team to have the WESTAF chair be a part of this cathartic happy hour!<\/p>\n

PLANIFICACI\u00d3N DE LA REUNI\u00d3N DE LA JUNTA DIRECTIVA DE MAYO<\/span><\/h1>\n

Planning continues on the agenda for our 2.5 hour Zoom board of trustees meeting, scheduled for Thursday, May 21 from 2pm \u2014 4:30pm MDT<\/a>. Our plan is to move through the agenda as efficiently as possible, while also leaving plenty of time for discussion around some key issues. For example, May is traditionally the time at WESTAF for the first organizational budget narrative, which will help to inform the construction of a FY21 budget which then is formally adopted at our October meeting. Is there something that you believe we need to talk about, or something specific you would like to add to the agenda? While the chair has final authority, trustees may always request items to be placed on the agenda.<\/p>\n

PLANIFICACI\u00d3N DE LA REUNI\u00d3N DE LA JUNTA DIRECTIVA DE OCTUBRE<\/span><\/h1>\n

Actualmente, nos estamos moviendo con cautela y optimismo cauteloso en la planificaci\u00f3n de la reuni\u00f3n de oto\u00f1o de la junta directiva en Denver, programada para el 28 y 29 de octubre de 2020. Estamos trabajando una vez m\u00e1s con Brown Palace para proporcionar alojamiento para los administradores, as\u00ed como una sala de reuniones para nuestros comit\u00e9s, incluida la reuni\u00f3n inaugural del nuevo Comit\u00e9 de Equidad e Inclusi\u00f3n (EIC), originalmente programada para mayo, ahora pospuesta hasta octubre. Estamos haciendo todo lo posible para planificar con la posibilidad de pasar a una reuni\u00f3n virtual si la confianza para viajar no se ha desarrollado lo suficiente para entonces. No se preocupe, \u00a1nunca le obligaremos a hacer algo con lo que no se sienta c\u00f3modo!<\/p>\n

ART\u00cdCULO DE OPINI\u00d3N DE LA S\u00cdNDICA VICKI BOURN EN EL SALT LAKE TRIBUNE<\/span><\/h1>\n

WESTAF trustee Victoria Panella Bourns offered a heartfelt Op-Ed in the April 23 edition of The Salt Lake Tribune<\/a> on the resilience and the importance of the arts during these unprecedented times. Thanks, Vicki!<\/p>\n

REUNI\u00d3N INFORMATIVA CON LA SECRETARIA DEL CONSEJO DIRECTIVO, KARMEN ROSSI<\/span><\/h1>\n

WESTAF Chair Alvarado, Secretary Rossi and myself had a really productive meeting about the roles and responsibilities of the secretary of the WESTAF board of trustees<\/a>. Thanks, Karmen for assuming these responsibilities and making our board processes even more organized and efficient!<\/p>\n

ENTORNO LEGISLATIVO ESTATAL EN TIEMPOS DE COVID-19<\/span><\/h1>\n

While our state arts agency executive directors on the board are recipients of NASAA bulletins and also immersed in these matters, I wanted to make sure I shared this recent update from Kelly Barsdate at NASAA<\/a> to the nation\u2019s state arts agencies on COVID-19 trends facing the arts community as well as some pointers on how to prepare a compelling response to the economic fallout. In particular, there is a sharpening of this important idea of the arts as “a recovery asset.\u201d The arts will be critical to the recovery from COVID-19. In our April 24 Zoom meeting of our region\u2019s state arts advocates convened by David Holland (referenced above), California\u2019s Julie Baker referred to artists and arts organizations as \u201cSecond Responders\u201d which is a term that resonated with me. This is a great reminder that in order to stay effective, advocacy must always adapt to a changing environment, and it may be facing its greatest challenge yet.<\/p>\n

FINANZAS Y ADMINISTRACI\u00d3N<\/span><\/h1>\n

La solicitud de WESTAF para la segunda ronda de financiaci\u00f3n para el Programa de Protecci\u00f3n de N\u00f3mina se present\u00f3 a la SBA a principios de la semana pasada. Este s\u00e1bado, recibimos una notificaci\u00f3n de nuestro banco de que nuestro pr\u00e9stamo se hab\u00eda presentado y hab\u00eda sido aprobado por la SBA y hab\u00eda recibido un n\u00famero de pr\u00e9stamo que garantiza la financiaci\u00f3n, supeditado a un cierre exitoso, por lo que mantenemos los dedos cruzados. El equipo de finanzas est\u00e1 centrado en los procesos de fin de mes que comenzaron el viernes pasado, incluidas las verificaciones de ZAPP y CaFE y las conciliaciones bancarias. Los reembolsos por cancelaciones de ZAPP siguen llegando y el equipo est\u00e1 ayudando a Jessica a procesar los reembolsos cuando es necesario. Amy est\u00e1 trabajando con Christian en el cronograma del presupuesto del a\u00f1o fiscal 2021 y Becca est\u00e1 encuestando al personal para tener una idea de su comodidad trabajando desde casa y su entusiasmo por volver a la oficina. WESTAF har\u00e1 la transici\u00f3n de Google Docs al portal en l\u00ednea Paychex como nuestra herramienta de planilla de horas. Este es el mismo proveedor que administra nuestra n\u00f3mina, por lo que ser\u00e1 una extensi\u00f3n \u00fatil de sus servicios a bajo costo.<\/p>\n

PLANIFICACI\u00d3N ESTRAT\u00c9GICA<\/span><\/h1>\n

Natalie se ha puesto en contacto con David Holland para obtener informaci\u00f3n y otros posibles recursos de planificaci\u00f3n estrat\u00e9gica. Se reunir\u00e1n la semana que viene para analizar las mejores formas de avanzar hacia los objetivos estrat\u00e9gicos. Natalie se ha ofrecido a trabajar con el equipo de Marketing y Comunicaciones en los pr\u00f3ximos proyectos y se reunir\u00e1 con Leah para identificar y organizar los pr\u00f3ximos pasos. Junto con Jessica Gronich, Natalie tambi\u00e9n estar\u00e1 disponible la semana que viene para ayudar al equipo del Tour West a procesar las solicitudes y otras tareas previas al panel.<\/p>\n

CAFETER\u00cdA<\/span><\/h1>\n

Along with ZAPP, the CaFE team started using PandaDoc, a digital solution for sending and signing annual client contracts. In addition, Raquel has been working on a process to automate renewal reminders in our CRM platform, Zoho, for our clients who we\u2019re in the process of transitioning to annual contracts. Justine has started an #artoftheday campaign on CaFE\u2019s Instagram<\/a>, using artwork submitted by artists in the West as part of the Way out West call.<\/p>\n

CVSUITE<\/span><\/h1>\n

As previously reported, CVSuite launched the WESTAF’s 30 Most Creative Small Cities<\/a>, the first of a series of lists that the CVSuite team will be developing. Our goal was to highlight the work you can do with CVSuite as well as bring positive focus on the arts during these stressful times. We are encouraged with the feedback we have received so far. A marketing campaign has launched to align with the Top 30, list providing press kits for these amazing cities to share the good news.<\/p>\n

VAYA INTELIGENTE<\/span><\/h1>\n

Siguen abri\u00e9ndose y administrando nuevos programas de ayuda por la COVID-19 nuevos clientes. WESTAF est\u00e1 utilizando GO Smart para administrar el programa anual TourWest y WESTAF Cares, un nuevo programa de ayuda por la COVID-19. La fecha l\u00edmite para TourWest es el 1 de mayo de 2020, y el equipo de GO Smart estar\u00e1 disponible durante la pr\u00f3xima semana para ayudar con las preguntas de los solicitantes y las tareas administrativas generales previas al panel. El fondo CARES se inaugura el 6 de mayo de 2020, y Jessica est\u00e1 trabajando en estrecha colaboraci\u00f3n con el equipo de Responsabilidad Social e Inclusi\u00f3n para completar la creaci\u00f3n.<\/p>\n

ARCHIVO DE ARTE P\u00daBLICO<\/span><\/h1>\n

PAA se complace en informar que, a pesar de las demoras causadas por el COVID-19, el equipo complet\u00f3 el proceso de facturaci\u00f3n y contrataci\u00f3n para el condado de Bartholomew, Indiana, el nuevo cliente de CMS de PAA. Adem\u00e1s, tanto Broward County Public Art & Design como Texas Tech University renovar\u00e1n sus suscripciones a PAA CMS, lo que llevar\u00e1 a PAA hacia una tasa de renovaci\u00f3n de 100%. PAA trabajar\u00e1 con el equipo de marketing en el tercer trimestre para producir una campa\u00f1a de Google Ad Words con el fin de brindar m\u00e1s visibilidad al sitio mientras contin\u00faa trabajando para aumentar la participaci\u00f3n en las redes sociales.<\/p>\n

ZAPP<\/span><\/h1>\n

As noted above, ZAPP has also transitioned to PandaDoc for sending new and renewal client contracts, a task slated for FY20 but moved up in priority because of staff and clients working remotely. We\u2019re still working through cancellations and postponements of 2020 events<\/a>, and expect to need our team to focus on that significantly throughout the third quarter. We dedicated our monthly admin webinar to discussing how ZAPP can help events that are canceled or postponed and had at least 70 attendees, our largest audience to date. We also started a 50% off e-blast campaign to help shows reduce advertising costs in light of COVID-19.<\/p>\n

IMTOUR<\/span><\/h1>\n

At WESTAF, our programs and platforms are always being evaluated. Since 2012, IMTour has evolved from a pilot touring program to a WESTAF web platform supporting independent roster musicians by offering grants to nonprofit presenters. Given the priorities and capacities of the WESTAF organization and the significant investment required to make IMTour a player in a competitive landscape, as previously reported, IMTour will be sunsetting shortly. As of April 1, 2020, all of the grant funds have been dispersed and the grant program has now closed. The IMTour.org<\/a> website is no longer accepting new sign-ups, and on May 15 the site will shut down completely. As you know, this is the second business platform (along with YouJudgeIt) that WESTAF has sunsetted in the last year in order to focus, streamline and resource its most viable and mission-aligned web platform businesses.<\/p>\n

Eso es todo por ahora. Como siempre, gracias por preocuparse por el trabajo de WESTAF y por representar a nuestras redes regionales y nacionales de agencias, alianzas y clientes del oeste. \u00a1Lo apreciamos!<\/p>\n

Como siempre,<\/p>\n

cristiano<\/p>","protected":false},"excerpt":{"rendered":"

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